MELISSA LEAKE
Art Director
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Virtually There Concert Series

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THE VIRTUALLY THERE CONCERT SERIES
Verizon Up is a rewards program available to all Verizon customers. It provides members with once-in-a-lifetime experiences and VIP access to
events, concerts and more. Since 2020 was void of in-person events, we wanted our customers to have the same great experiences. We partnered
with Live Nation to create The Virtually There Concert Series featuring a lineup of 9 amazing artists.

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SOCIAL
We created a unique look and feel for the concert series to promote it on all Verizon channels
as well as on the artist’s own channels. The look and feel was used on all assets across
Twitter, Instagram, Pinterest, digital banners and pre-roll.